100% organic hair dye that nourishes your hair. Gives your hair beautiful glossy natural colour, and increased volume. UK Made from the purest henna. 100% pure all organic ingredients. UK's only Soil Association certified hair dye. Organic henna based plant powder to be mixed with water. Non-lightening (no bleach). Natural Brown is suitable for darkening blonde to light brown hair or for colouring grey hair. Conditions and strengthens your hair giving a beautiful healthy shine. This plant-based colour is non-invasive, gently coating your hair shaft with a semi-transparent, semi permanent layer of colour. The final shade will partly depend on the colour of your hair underneath; it will be lighter where your initial hair colour is light and darker where your initial hair colour is dark. On white/grey hair this Natural Brown shade is likely to be a warm light blonde to light brown colour. On dark blonde hair it is likely to be a warm light brown. On light brown hair it is likely to be a warm medium brown. If your hair is a salt-and-pepper mix of brown and white, then the overall effect will average out, with the white hair going a lighter brown and the brown hair going darker brown. A darker colour result may be obtained by repeated applications. The longevity of the Natural Brown shade depends how porous your hair is and how often you wash it. It tends to last on average about 3 to 4 weeks on the roots, but it can become permanent on porous areas of your hair such as the older, longer lengths of hair which become more weathered and porous over time. The Natural Brown works well on most greys, but occasionally it may be necessary to first dye with Henna Red before applying Natural Brown in a second application. To establish whether this is necessary, please do a strand test. To check the colour, we always strongly recommend you strand test a small section of your hair – from root to tip - before applying to your entire head. To achieve the best results, please read the below Additional Information and the in-box instruction leaflet carefully. Remove product build-up from your hair prior to colouring with a clarifying shampoo or treatment. This will help the colour to coat your hair effectively. The colour will deepen over a few hours and days as it oxidises on your hair. On very light-coloured or light grey hair it sometimes appears to have a green tinge at first, but don’t panic - this will fade gradually over a few hours or days, as the dye oxidises and the colour deepens. If your hair has been chemically lightened, it will affect the colour result. - Please always strand test the herbal colour from root to tip, to check the colour outcome before applying to all your hair. It is not recommended to use chemical lighteners on your hair after using this dye, unless it has faded or grown out. This is because bleach will not remove the indigo element of the dye, so you may possibly be left with a bluish colour. If you do want to try bleaching, please strand test first.